Search-engine-optimization
Course duration:- 45 Days (Daily 1.5hrs)
Weekdays :- 1.5hrs/6 days , Fastrack :- 2 hrs/day , Weekends :- 4 hrs (Sat & Sun)
Search Engine Optimization is an important technique to enhance the visibility of websites or webpages on search engine results pages. It is tool that help business owners to grow traffic natural and organic traffic towards website.
It is one of the interesting courses where students not only learn something different from regular course but also gain knowledge about various SEO related tools. Our team of DIIT Educom professionals provides knowledge to students related to various SEO techniques such as on-page optimization, off-page optimization, Google webmaster, Google adword etc.
On-Page & Off-Page SEO Practices
- Learn use of HTML, URL, Title, Meta Tags, H1, & Images
- Understand concepts of Crawling of XML & HTML Sitemaps
- Learn Robots.txt, Achor text, & role of Linking
- Go through off-page SEO Tips & Tricks
Learn SEO Via Best SEO Tools
- Practice SEO with Google Search Console, Google Analytics setup and Bing Webmaster SEO Tools
- Understand working of Keyword Planner tool and learn how to map keyword to Web pages
Learn SEO Relevant Website Design Practices
- Learn how to make your site SEO Friendly
- Understand Mobile responsive design & Importance of HTTPs
- Delve into specifications of Site schema & Technical Website Optimization
- Learn the role of URL Architecture and do Page Speed Analysis
- Understand concepts related to Broken links, 301 redirects, Canonicalization, & Custom 404 Error pages
Understand Best Link-Building Practices
- Learn what is Link building & Content marketing basics
- Know what Directory submissions, Local listings, and Niche backlinking are
- Understand Social bookmarking, Press Release, Blog & Article Optimization
SEO Analytics
- Understand SEO Tracking and Related Metrics
- Know how to Google Analytics Custom Reports & create your SEO dashboard
